Ram Charan and Genelia starrer Orange had its music launch on Monday evening (October 25, 2010) at Shilpa Kala Vedika in Hyderabad. But both the lead pair was absent at the ceremony as they were shooting for a song for the same film in Australia. Megastar Chiranjeevi, Allu Arjun, Rana, Ramanaidu, Ashwini Dutt, Allu Aravind and others attended the ceremony. Produced by Naga Babu, the film has Bommarillu Bhaskar’s direction and Haaris Jayraj’s music. Both the director and music director was also the present.

Although fans attended the event, the audio launch ceremony lacked glamour and star appeal. Chiranjeevi’s presence and speech didn’t lift the spirit much though as Chiru spoke mostly as a politician. Allu Arjun and Rana were also present but the event seemed dull and lacked star appeal as the main hero was absent.


Allu Arjun said Ram Charan is the ultimate style icon in Tollywood. “His fashion and his unique dress style are even putting Bollywood stars in red,” he added.

All the guests attended wished the movie a big success. Source:Telugucinema